Blogging and Internet News and the Threats They Pose to Traditional Journalism
According to Dan Gilmore, the author of We the Media, the three main challenges personal publishing (blogging) and Internet news pose to traditional journalism are 1) they are becoming the newspaper of the Internet; 2) they keep stories fresh in the public’s mind longer; and 3) in this “new” form of media, anyone can be a writer.
In the days before the Internet, the main ways to get news were from the newspaper and TV. While Internet news presents a challenge to both forms of media, it poses a bigger threat to newspapers. When a story breaks, you can usually find something about it on any number of news sites within minutes. You can’t do that with newspapers. To find out about a story from a traditional newspaper, you have to wait until the next edition comes out (usually the next morning). With the Internet, you have the story right there, when it happens, and it is constantly being updated with the latest information. As for the challenge Internet news presents to TV news, picture this: you are in your office, sitting at your desk and you want to know what the latest news is. Chances are you are nowhere near a TV. So you turn to the Internet as a news source. This is only one way the Internet is challenging traditional media.
Another threat the Internet and personal publishing poses is that they keep stories fresh in reader’s minds. When a newscast is over or a newspaper has been read and recycled, those stories are gone from the reader’s/viewer’s immediate memory. With the Internet and blogs, stories tend to stay up longer and even when they are replaced by new stories, you can always check the site’s archive and retrieve it. So, unlike TV news and newspapers, there is an easy way to gain access to virtually any story published or posted within the span of anywhere from a couple of years to just hours.
The third challenge Internet news and personal publishing pose to traditional journalism is the fact that they make just about everyone a writer. This challenge is mainly posed by blogs, as most professional news sites still have actually journalists. You don’t have to be a journalist to have a blog, however. Blogs bring the ideas, stories and opinions of the average person to the masses, much like newspapers and TV does with actual paid journalists. Anyone who happens to witness an event can log onto their computer and write about it. News and feature writing is not just for professional journalists anymore.
As you can see, the Internet and personal publishing pose three really big challenges to traditional forms of media. However as times change, it is possible (and probably mandatory) that traditional media will change to keep up with newer forms of media.
